Beginning in 1998, standing in the state CERAGEM Korea, and then experienced rapid growth and market their products to the international level to get a variety of international awards.
Basically the vision and mission is to make the product CERAGEM CERAGEM become a global product. CERAGEM own vision is "Leading the global healthy lifestyle" while CERAGEM mission to bring that vision to be "total healthcare companies globally number 1". Major themes made by the International CERAGEM is "Love, Service, and Kindness".
According to Maslow's Hierarchy of needs, there are 5 (five) levels of human needs that can be described as a pyramid. Maslow pyramid from the bottom step up are Physiological, Safety, Social, Esteem, and Self-actualization.
Physiological stage is the stage most basic human needs is the need to eat, drink, sleep, etc. The second stage is the Safety, at this stage of human need of security in her life. Social, is the stage where people need a social life, interact with each other lives. Three stages are three common requirements we need, but Maslow added another 2 types of needs in accordance with the times. Apparently now people need the name recognition, people need to appreciate the stage of Esteem. And last, human beings need recognition of self in front of others, people feel the need to actualize themselves in the social life of Self-actualization stage.
Maslow pyramid is also a requirement level, in which human needs ranging from the most basic needs, when those needs are met then he would try to meet the needs of the next level. Subsequent developments, this stage needs to show the quality of their lives. This is what is used by many marketers today to market their products. A particular product is offered as the needs of value-added self-actualization, for example, if someone wearing branded products such as Prada, then automatically, the value of one's prestige increased. In this case, the marketers get the most racing customers.
Unlike the others, Ceragem has a unique way of marketing. CERAGEM product offering with the most basic value of human needs is a healthy life. Who in this world who do not expect health. In the midst of the hustle and bustle of today's world filled with chronic illnesses and medical costs are relatively high and the chemical-based, CERAGEM present as a tool that is natural health. In addition, modern technology makes practical practical CERAGEM carried everywhere.
In addition, the challenges of global marketing, product CERAGEM penetrate walls or all the social and cultural boundaries throughout the world. CERAGEM products are universal, generally do not conflict with various cultures of the countries included in the target. CERAGEM product can be used by anyone, and how to use simple, do not require a specific trend, and do not require a prestige. But CERAGEM only offers long-term health of the therapies are safe CERAGEM used.
However, in marketing in each country, CERAGEM adjust every existing culture. CERAGEM have the original theme song Korean language. Then to become more universal and acceptable in many countries, the theme song CERAGEM made in English version, and also Spain. CERAGEM have a representative or distributor called Ceragem Center. Here, people are given the opportunity to try the service free CERAGEM therapy. This free service open to anyone who wants to try it, until he was absolutely sure to have it at home. In the center CERAGEM, audiences are welcomed to come in accordance with the culture or local culture.
For example in Indonesia, every visitor who comes greeted with handshakes, and greetings Ceragem. Because demand much, the audience had to wait their turn for treatment. While waiting, the benefits are described and audiences CERAGEM taught CERAGEM yells encouraging visitors. That's one example of marketing adjustments CERAGEM in Indonesia because the Indonesian people have a collectivist culture so that they will be very happy when singing together. In the U.S., trading facilities CERAGEM tool, probably more through the website, or e-buy found in international CERAGEM website.
To find out how and what use CERAGEM, awaiting further news will be posted ...........
One response to “CERAGEM, Vision and Mission”
Do this ceragem assist in loosing the amount of fat around the stomach?
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